Tested and Proven in Cabo – Now Available at Tag Cabo Sportfishing Tackle Store
Fishing in Cabo San Lucas is a dream for any angler — but success out here hinges on the right presentation. From high-speed trolling for wahoos to popping for dorado and deep jigging for yellowfin tuna, each technique demands specific lures.
At Tag Cabo Sportfishing, we don’t just sell lures — we fish them every week and only stock what we know works in our Baja waters.
This guide breaks down our most productive lure types by species and technique — and yes, they’re all available at our tackle shop right here in Cabo San Lucas.

Best Lures for Marlin
When it comes to striped, blue, and black marlin, Cabo’s offshore waters are prime hunting grounds. Here’s what we use:
🎯 Trolling Lures
- Marlin Magic Ruckus – Large profile with great smoke trail and surface action
- Pakula Sprocket – Excellent long-rigger bait with tight swimming motion
- Black Bart Breakfast & Pelagic Breakfast – Go-to lures for big fish in Cabo tournaments
- Mag Bay Lures – Locally proven, ideal for high-speed trolling and aggressive fish
💡 Tip: Troll at 8–9 knots with a spread of 5–6 lures, using 100–130 lb leaders. Use an Ilander with a ballyhoo for added action when water is flat.
📍We carry all these marlin lures in-store — handpicked based on performance in our waters.
🐟 Best Lures for Yellowfin Tuna
Tuna in Baja are fast, deep, and powerful. Depending on the season, we target them with different methods:
🚀 High-Speed Trolling
- Nomad Madmacs 200/240 – Deadly for big tuna at 10–13 knots, fished 200–300 yards back
- Halco Max 190/220 – Reliable and cost-effective trolling lure, great action in deep bluewater
🎣 Slow Pitch Jigging
- Nomad Buffalo Jigs & Shimano Butterfly Jigs (160–320g) – Effective for deep-holding tuna
- Daiwa Saltiga SK Slow Pitch Jigs – Balanced fall and glow patterns that trigger reaction strikes
💡 Tip: Use slow pitch jigs over drop-offs, sea mounts, and floating debris where tuna are suspended.
🧰 Come by our store for our tuna jigging rig combos, ready to fish. We’ll even help you tie the right knots.
🐬 Best Lures for Dorado (Mahi-Mahi)

Colorful, acrobatic, and aggressive — dorado are a blast to catch, especially when fishing weed lines or flotsam.
🎣 Trolling & Casting
- Williamson Dorado Catcher – Great swimming action and comes rigged
- Yo-Zuri Bonita & Hydro Magnum – Versatile hardbaits for trolling or fast casting
- Shimano Coltsniper & OCEA Poppers – Ideal for surface-feeding dorado around sargassum or baitballs
- Mag Bay Trolling Lures (Smaller sizes) – Locally tuned for dorado strikes
💡 Tip: Bright colors like pink, green, and chartreuse work best. Use lighter 50–60 lb leaders and be ready to cast when a school chases hooked fish to the boat.
🎥 We’re actively documenting lure performance on our YouTube channel — check out our dorado hookups using poppers and trolling plugs.
🛒 Why Buy Lures from Tag Cabo Sportfishing?
We know the market is flooded with options — but we only stock what we’ve tested and trust on our boats. When you shop at Tag Cabo Sportfishing Tackle Store, you’re not just buying a lure — you’re getting:
✅ Field-tested tackle with proven results in Los Cabos
✅ Personal rigging advice from our captains and crew
✅ Access to tournament-level gear
✅ Lure setups and leader rigs tailored for our exact fishery
📍 Visit Our Cabo Tackle Shop Before You Hit the Water
Whether you’re joining one of our charters or going out on your own, stop by our shop inside the Cabo San Lucas Marina. Ask about our Shimano lure bundles, pre-rigged trolling sets, or let us build you a custom jigging kit for your next tuna run.
📍 Location: Cabo Marina, Dock C
🕐 Open daily from 7:00am to 6:00pm
🌐 tagsportfishing@gmail.com
🎬 Subscribe to Our YouTube for Real-Time Lure Action
Watch our crews test every lure we sell — on real charters, with real fish. YouTube: Tag Cabo Sportfishing
